Top 5 Planners in Argentina
The wedding planning scene in Argentina runs on two things: strategy and heart. The five names on this list have mastered the art of balancing both. Some have built their businesses around Gantt charts and contingency budgets, while others have honed their instincts through experience of hundreds of weddings. But all of them treat a couple's trust as their most important product. The country's diverse geography also plays a significant role: Mendoza's vineyards, Patagonia's open landscapes and Buenos Aires' grand hotels inspire different types of celebrations, and none of these five planners approach weddings in the same way twice. From vineyard weekends to city ballrooms, here are five planners shaping some of the country's most talked-about celebrations.
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Festivando Eventos
Luciana Farias spent years organising all kinds of events before a close friend's wedding made her realise exactly where her career should be headed. "From that moment, I decided to focus my career exclusively on weddings, a decision that wasn't chance, but conviction," she says. Eight years later, she runs Festivando Eventos in Buenos Aires, employing a strategy-driven approach that is also sensitive to her clients' needs.
Her philosophy is simple: "planning a wedding should be as enjoyable as living it." One of her most memorable projects was a weekend-long celebration in Mendoza's Valle de Uco. This project put her philosophy to the test when a storm rolled in right as dinner was about to begin among the vineyards. "That wedding taught me that when trust is total, magic finds its way, even in the middle of a storm," she says. Her advice to planners just starting out is straightforward: "invest in your methodology before you invest in your aesthetic."
Romina Ferraretto Event Planners
With more than two decades of experience, Romina Ferraretto Event has built a reputation for welcoming international couples to Argentina, having planned weddings for clients from Nigeria, Lebanon, Singapore, China and more than a dozen other countries. "I don't simply plan weddings, I create timeless celebrations that become part of a family's story for generations to come," she says.
Her philosophy is based on one key idea: "no two love stories are the same, so no two weddings should ever be the same." She has built relationships with some of Buenos Aires' most iconic venues, including the Four Seasons and the Alvear Palace Hotel. Her dream project would take place somewhere she has already worked: Lake Como. Her advice to couples currently planning their wedding is simple: "your guests won't remember every flower or every menu choice, they'll remember how your wedding made them feel."
Event Trend
Yani Di Pinto runs Event Trend from Buenos Aires, deliberately limiting the studio's calendar to just 24 events a year. "At Event Trend, we don't just plan events, we create extraordinary experiences," she says, describing an approach based on humility and transparency rather than quantity.
The studio treats corporate work with the same approach it brings to weddings. "We don't organize events, we reimagine them," says Yani, describing a process that involves understanding a couple or a brand deeply enough to challenge expectations rather than simply meet them. Working across Argentina, Uruguay and, increasingly, Spain, the team's goal remains consistent regardless of the scale of the celebration: to leave guests with an emotional impact and a lasting memory.
Marina Cook
Marina Cook spent eight years building a design-led planning practice in Buenos Aires, drawing on her upbringing to inform her aesthetic instincts. "The memories of my childhood, the teachings of my family, and the way I always saw the beauty in the details shaped my way of creating," she says.
She treats weddings less as a single day and more as a lasting emotional artefact: "over many years, I transform dreams and essences into experiences that go beyond the moment lived, experiences that touch, connect, and remain in memory and heart," she says. Her studio is recognised as one of Argentina's top wedding planners and works across Buenos Aires and other destinations throughout the country.
Maru Anderson & Co
Maru Anderson has spent over fifteen years establishing a comprehensive planning and design firm in Buenos Aires, working on projects ranging from Pampas estancias to private vineyards in Mendoza. "Great ideas that surpass expectations, that's what we do," says the studio of its approach.
The team embraces range rather than a single signature look. "We know ideas come from anywhere and everywhere, so we're wide open to diverse perspectives," they say, describing a studio built to move fluidly between styles, depending on what a couple actually wants, rather than repeating a signature aesthetic. The team's years of hands-on experience in logistics, lighting and hospitality now inform every wedding they take on, wherever in Argentina it happens to be.
What unites the entries on this list is not so much a particular style, but rather a shared instinct: listen first, plan with precision, and treat a couple's trust as something to be earned rather than taken for granted. While some rely on structured methodology and contingency budgets, others rely on instinct honed over hundreds of celebrations. However, none of them treat a wedding as something that can be run on autopilot. The backdrop changes constantly across Argentina, from vineyards and estancias to city ballrooms, and each of these studios has learned to read a couple's story before ever touching a floor plan. You can get to know wedding planners from across Argentina on Wezoree and start a conversation by reaching out directly.
