READING TIME: 4 min 18 sec
PUBLICATION DATE: 10/15/2024
UPDATED: 11/06/2024
There’s a special kind of magic that happens when a photographer captures moments and the emotions behind them. For Lisa Rowland, founder of Lrow Photography, this magic is at the core of her work. With a background rooted in creativity and design, Lisa approaches every wedding with an eye for connection and storytelling. In this interview, Lisa shares her journey into photography, her approach to working with couples, and the inspiration that fuels her passion.
Lrow Photography path to wedding photography began somewhat unexpectedly—through her love for architecture. While studying at university, she was fascinated by how design and spaces influence human interaction. But even before that, her passion for photography was ignited at home.
“My dad was always the one with a camera in hand, capturing our family’s moments and showing me just how important those memories are. That’s where my love for photography began.”
While her architectural studies gave her an understanding of how environments shape our experiences, it was through photography that she found the perfect way to merge these passions. Wedding photography became the space where she could document the connections between people and the places that are meaningful to them.
Lrow Photography journey as a professional photographer officially began five years ago. Although it has only been half a decade, her passion for capturing love stories has led to a flourishing career.
“I have been a photographer for five years now,” she reflects, “and I still feel that same excitement I had when shooting my first wedding.”
With each new event, Lisa takes pride in documenting the unique stories of the couples she works with, finding joy in the personal connections she forms along the way.
Every photographer has a signature style; for Lrow Photography, it’s all about warmth, authenticity, and emotion. Her goal is to capture timeless moments, allowing her couples to relive their special day for years to come.
“I would describe my style as warm, timeless, and emotionally driven. My priority is to find genuine moments that focus on connection and the storytelling of the couple.”
Her style isn’t about chasing trends or creating overly staged images. Instead, Lisa aims to capture real emotions—the kinds of moments that naturally unfold between two people in love.
Her carefully chosen equipment supports Lisa’s approach to photography. For her, having the right tools is essential to capturing those raw, emotional moments with clarity and precision.
“I typically shoot a wedding with two mirrorless cameras and a prime lens. I have been exploring film for the last year and have been thinking about including it in my wedding packages.”
By blending the reliability of digital photography with the nostalgic quality of film, Lisa hopes to offer her couples a unique and personalized photography experience.
When it comes to editing, Lrow Photography philosophy is simple: keep it real. She believes in enhancing images while maintaining their authenticity, ensuring that the final product remains true to the emotions of the day.
“I focus on the light, color, and tone of each image. During editing, I aim to keep the photo true to life and timeless, preserving the genuine feeling of the wedding day.”
This approach to post-processing allows her photos to remain authentic, giving couples images that reflect the reality and emotion of their wedding day without unnecessary embellishments.
For Lisa, photography is about so much more than taking beautiful pictures. It’s about forming meaningful connections with the people she works with and helping them tell their unique love stories.
“What I enjoy most about being a photographer is the opportunity to connect with new couples and their families. Each wedding is a unique story, and I love getting to know the people behind it.”
Her ability to foster this connection is what makes her work truly special. Lrow Photography believes that building trust with her clients allows her to capture authentic moments that feel genuine and natural.
No two weddings are alike, and Lisa makes it a priority to understand the specific vision each couple has for their big day. She takes the time to get to know her clients on a personal level, ensuring that their photography experience is tailored to their needs.
“I focus on truly getting to know them. Understanding their story, vision, and feelings about being photographed allows me to tailor the experience to their needs.”
This personalized approach ensures that each couple receives a set of photos that are unique to their story, while also feeling comfortable and relaxed in front of the camera.
When asked for her top tip for couples preparing for their wedding photography, Lisa’s advice is refreshingly simple: be present.
“Focus on being present with each other. The connection between you two is what will make the photos beautiful. The best photos come from genuine moments, not some that are staged to perfection.”
By focusing on their connection and being in the moment, Lrow Photography believes that couples will create the kind of authentic memories that lead to stunning photographs.
Destination weddings offer Lisa the chance to combine her love for travel with her passion for photography. Over the years, she has had the opportunity to photograph couples in some of the world’s most beautiful locations, but there’s one destination that holds a special place in her heart.
“I do! It’s hard to choose just one, but one of my more recent favorites was in Santorini, Greece. We had the chance to hike to the Panagia Theoskepasti Chapel and it was beautiful!”
Whether in Greece or elsewhere, Lisa’s ability to capture love stories in stunning locations is something that truly sets her apart.
As Lrow Photography continues to evolve as a photographer, she remains committed to her mission of capturing authentic, timeless love stories. With her unique blend of warmth, connection, and artistry, Lrow Photography will continue to create memories for couples that will be cherished for a lifetime.
Lisa’s dedication to her craft and her genuine love for the stories she tells through her lens makes her an exceptional photographer. To learn more about Lisa’s work or inquire about her services, visit Lrow Photography and discover how she can bring your love story to life.
