Crafting Soulful Celebrations: The Scandinavian Story of Amanda Strand Weddings

AUTHOR: Natali Grace Levine

READING TIME: 2 min 10 sec

PUBLICATION DATE: 09/12/2025

UPDATED: 09/23/2025

Content

Meet Amanda Strand Weddings—rooted in Swedish simplicity, blossoming across Norway, and radiating a Scandinavian soul in every detail.

I’m Amanda, a Swedish wedding planner based in Norway (which pretty much sums up my Scandinavian soul),

In just five years, this grounded, passionate team has become known for planning beautiful multi-day weddings that feel “both personal and unforgettable.” “Big vision, lots of heart — and yeah, just a vibe,” Amanda reflects.

The First Wedding: Resilience and Beauty in Ulricehamn

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Photo by @elinejacobine
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Photo by @chloemay.studio

The very first wedding Amanda planned was in Ulricehamn, Sweden—amid the uncertainty of 2020.

It was during 2020, so let’s just say flexibility became the theme haha, but it turned out really beautiful in the end

The Heartbeats of Planning: Stories, Design, and Love

What fuels Amanda’s passion for weddings?

"What I love most is the mix of stories, connection, and beautiful design... and love, obviously. I just want people to feel good, have fun, and remember how the day felt. That’s the magic."

This philosophy sets the tone for Amanda Strand Weddings: giving importance not just to aesthetics but to emotions and memories.

A Philosophy Rooted in Vibe and Authenticity

Amanda believes weddings must feel as good as they look:

We’re all about creating weddings that feel just as good as they look. … It’s not just about pretty flowers and timelines (though we love those too). It’s about creating something personal, thoughtful, and full of meaning.

She specializes in multi-day celebrations where design, flow, and atmosphere intertwine—“stylish, a little unexpected, and full of heart.”

Tailored Services with Deep Engagement

Amanda Strand Weddings offers full-service planning, adapted to the unique vision of each couple.

"We offer full-service planning, whether it’s a one-day celebration or a full wedding weekend, and always tailor the experience to each couple."

No packages are one-size-fits-all—every detail is infused with intention.

A Unforgettable Summer Celebration

One wedding from this summer still lingers in Amanda’s memory:

"One of the most unforgettable weddings I’ve planned took place this summer, on June 21st. It was a truly personal and emotional celebration … The atmosphere was magical – heartfelt, stylish, and full of intention. It’s one of those weddings I’ll carry with me forever. "

How the Vision Becomes Reality

Amanda approaches each project with empathy and clarity:

We always start by getting to know our couples: their story, their energy, and what really matters to them. From there, we guide the process with care, creativity and clarity, making sure every decision feels right for them.

Trust and communication are non-negotiable pillars.

Places with Heart—not just Venues

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Photo by @millifoto_wedding
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Photo by @capturedbyjkivinen

Amanda isn’t bound to specific venues; she follows the couple’s vision.

Whether it’s a private estate, a fjord-side hotel, or a charming backyard, we love creating something unique in every setting.

Weathering Challenges with Calm and Resourcefulness

Multi-day weddings are rewarding—but they can also be complex:

"Every wedding comes with its own challenges, but the biggest ones usually come down to logistics and last-minute changes – especially with multi-day events and unexpected weather. We stay calm, find solutions quickly, and make sure our couples never feel the stress."

Budgeting with Values in Mind

Amanda helps couples stay grounded in their budget by focusing on what matters:

We help our couples set realistic expectations, make smart priorities, and keep the focus on what truly matters.

Advice for Engaged Couples—Trust Yourself

Amanda shares this wisdom with couples planning their own day:

"Trust your instincts, focus on what feels like you, and don’t get lost in what everyone else is doing. Prioritize the experience, for yourselves and your guests, and have fun!"

Advice to Her Younger Self

If Amanda could go back to when she just launched her business?

Believe in your vision, even if it looks different from what others are doing. Stay true to your style, set boundaries early, and don’t be afraid to take up space. The right clients will find you when you show up as yourself.

The Dream Venue: Soul Meets Setting

Amanda’s dream venue? One brimming with character and natural beauty:

"Somewhere with soul, beautiful natural surroundings, and space to create something truly personal. It could be a historic villa, a modern architectural gem, or a hidden spot in the Scandinavian countryside. As long as it has character, I’m in."

Amanda Strand Weddings crafts celebrations where design, heart, and story intersect—ensuring every detail resonates, every moment feels intentional, and every wedding becomes unforgettable.

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