READING TIME: 2 min 46 sec
PUBLICATION DATE: 11/10/2025
UPDATED: 11/10/2025
Some creatives arrive at their craft by chance. Others, like Fiorilandia Event Design, seem quietly destined for it.
“My journey in the wedding world was born from a deep passion for beauty and the art of detail,” she shares. As founder and floral designer of Fiorilandia, Stefania built a studio rooted in emotion, authenticity, and scenographic vision.
Her approach is never about simply decorating a space.
“I love creating floral experiences that go beyond decoration — emotional and unforgettable atmospheres where every petal, color, and fragrance contributes to the magic of the day.”
Every arrangement carries intention. Every texture whispers part of a story.
And every wedding becomes a world crafted for just one couple.
For Stefania, the heart of floral design lives in those quiet, luminous seconds when a couple sees their wedding space for the first time.
“Every time the couple sees their floral setting — and that sparkle of wonder appears in their eyes — I feel that all the care, sensitivity, and dedication have found their true meaning.”
That moment, she says, is the reason she pours so much of herself into every detail. Flowers become more than botanicals. They become storytellers, translating a feeling into something you can walk into, breathe in, and remember forever.
Stefania recalls one wedding where the transformation of the venue felt almost cinematic — soft tones, dance-like shapes, a gentle play of height and movement. The couple stepped inside, instantly overwhelmed.
“To transform an emotion into something tangible… that is the real privilege,” she says.
And with that privilege comes an endless pursuit of harmony, intention, and beauty.
When asked about budgets, Stefania smiles the way an artist does when thinking about possibility.
Every wedding we design is entirely bespoke. Rather than starting from a fixed budget, we begin with a vision — a mood, a feeling, a story.
What Fiorilandia offers is not a product but an experience.
“Our approach is dedicated to couples who seek a refined, one-of-a-kind experience, where floral design becomes an expression of style and emotion, not simply decoration.”
Luxury, here, is not extravagance. It’s intentionality.
Fiorilandia is known for its refined creativity, and Stefania embraces elements beyond flowers when they serve the story.
“I believe that incorporating non-traditional elements into wedding floral design is a beautiful way to tell a truly authentic and contemporary story.”
Think branches shaped like sculpture, fine fabrics that hover in the air, clusters of fruits with Renaissance soul, candlelight that drapes everything in warmth.
“When a non-traditional element is chosen with sensitivity, it becomes a poetic accent — one that enriches the scene and makes the entire design truly unforgettable.”
Floral design this year has shifted toward mood, emotion, and line. Stefania sees beauty in this evolution.
“We’re seeing a move toward sculptural installations, monochromatic palettes, and refined natural textures. Flowers are no longer just decorative — they become part of the storytelling.”
She also celebrates a growing love for authenticity and environmental consciousness, noting the rise of local blooms, organic forms, and designs that breathe effortlessly.
But above all, one trend stands out:
“For me, the real trend is personalization… True beauty is never about excess; it’s about harmony, intention, and emotion.”
Stefania encourages couples to begin with the heart rather than the Pinterest board.
“My advice is to begin with how they want their day to feel, rather than how they want it to look.”
Once the feeling is clear, the aesthetic follows naturally.
“As a floral designer, my role is to interpret those feelings through colors, textures, and shapes, translating them into a cohesive design language.”
Whether minimalist, lush, or dramatic, the design must always feel like them.
When asked which blooms she’s most obsessed with, Stefania offers a poetic truth:
I love all flowers.
Because for her, beauty is not about a favorite stem — it’s about meaning, harmony, and the choreography of nature.
