READING TIME: 4 min 6 sec
PUBLICATION DATE: 10/03/2024
UPDATED: 11/06/2024
At Wezoree, we celebrate the visionaries behind every stunning wedding. Today, we delve into the story of Karolina Kowalska, the mastermind behind Dlugo&Szczesliwie Weddings, a boutique wedding planning agency known for its attention to detail and timeless elegance. With over eight years of experience, Karolina is here to share her journey, her creative philosophy, and the magic she brings to every wedding.
Karolina’s journey into wedding planning wasn’t a planned career path—it was driven by a deep-rooted passion. “My inner need to celebrate life, the ability to create space for this celebration, and the love for beauty have led me to the place I am right now—where wedding planning became a satisfying, dream job,” she shares.
Her passion evolved into Dlugo&Szczesliwie Weddings, where she now focuses on crafting international weddings with timeless elegance. “That decision made me even more authentic and confident in my work.”
Every great journey begins with a spark, and for Karolina, that spark was her first wedding. It wasn’t anything grand, but the connection, the emotions, and the smiles of the couple and their families left an impression on her. That first experience solidified her desire to make wedding planning her life’s work.
What drives Karolina every day is the ability to transform her clients’ dreams into reality. “I definitely love using my creativity to read well and understand my couples’ ideas of how their wedding day should feel and look like. And then turning it into reality,” she says.
For Karolina, it’s not just about planning an event—it’s about creating a moment that reflects the couple’s unique love story.
At the core of Karolina’s business is a philosophy of personalization and intimacy. “My philosophy is to make any wedding event as personalized as possible, with as many individual details as we can come up with,” she explains. Her aim is to make every couple feel at home in their wedding space.
“I want my couples and their relatives to feel like they're at home when entering the venue,” Karolina adds, emphasizing her dedication to creating warm, inviting atmospheres for every celebration.
While Dlugo&Szczesliwie Weddings specializes in comprehensive planning packages, Karolina is always open to creating custom solutions that suit her clients’ individual needs. “Mostly, I offer complex planning packages, as I would like my clients to be served with a guaranteed quality at every stage of planning,” she says. But she’s always ready to adapt. “I’m open to creating custom packages that fit my clients' expectations.”
When it comes to standout weddings, Dlugo&Szczesliwie Weddings recalls an unforgettable event set in a historic theater. “The most memorable wedding is definitely the one with my couple who loved theatre,” she shares with a smile. “Their ceremony took place on the stage of a 19th-century Eclectic theatre-opera house in the heart of Kraków, Poland, and a UNESCO World Heritage Site.”
The blend of the couple’s theatrical passion and the venue’s grandeur made this wedding a truly one-of-a-kind experience.
To deliver her clients’ dream weddings, Dlugo&Szczesliwie Weddings relies on one simple but powerful rule: listen. “My number one rule to achieve my client’s desired outcome is to listen to them carefully at every step of the process,” she says.
Her empathetic approach ensures that each wedding reflects the unique personalities and stories of the couples she works with. “I get to know them and their lifestyles, and again, to listen and to be empathic,” she adds.
Every wedding planner faces challenges, and for Dlugo&Szczesliwie Weddings, the COVID-19 pandemic was the most difficult period of her career. “The biggest challenge was definitely the COVID-19 era,” she reflects. “I wanted to be a support for my clients, but there was nothing I was sure about.”
Despite the uncertainty, Karolina remained dedicated to her clients, guiding them through the challenges and adapting to the ever-changing circumstances.
When it comes to staying on budget, Karolina’s advice is simple but effective: “Stick to your priorities.” By focusing on what truly matters, couples can create a wedding that reflects their vision without overspending on unnecessary extras.
With so many couples turning to social media for wedding inspiration, Karolina offers some sage advice: “Get off Instagram and Pinterest!” she laughs. “None of the weddings are as perfect as they look on social media.”
She encourages couples to focus on their own story and to trust that their wedding will be unique and special, regardless of what’s trending online.
While Dlugo&Szczesliwie Weddings has planned weddings at some incredible venues, there’s one place that holds a special spot in her heart: the villas of Lake Como. “One of Como Lake villas, less commercial and more authentic,” she says dreamily, imagining the perfect blend of elegance and intimacy for a future wedding.
What sets Dlugo&Szczesliwie Weddings apart is Karolina’s dedication to creating meaningful, unforgettable events. “Creating a unique, unforgettable wedding reception experience for my clients and their loved ones has been and always will be my main goal in the business,” she says. This passion for perfection is at the heart of every wedding she plans, making each one as special as the love stories they celebrate.
Karolina Kowalska’s dedication to creating personalized, elegant weddings has made her a sought-after planner in the international wedding scene. Through her boutique agency, Dlugo&Szczesliwie Weddings, she brings timeless beauty and heartfelt moments to every couple’s special day. Whether planning a grand celebration in a historic theater or an intimate wedding by the shores of Lake Como, Karolina’s passion and creativity shine through in every detail.
