I graduated in Advertising Graphics and have a degree in Marketing and Fashion and Luxury Event Organization. Art, color, and beauty have always been part of me, so much so that I worked for 10 years as an agent in Milan, representing national and international fashion brands in the Italian market. In 2019, I reached an emotional block: I no longer felt valued and couldn’t see a future in the sector I had chosen. My parents suggested I temporarily join them in their flower shop to reflect. In March 2020, the pandemic shut everything down. I started photographing bouquets and sharing them online. People responded enthusiastically, ordering flowers and calling me #FioristaSocial. From there, I redesigned the brand, started creating unique floral arrangements, and specialized in events, installations, and weddings on Lake Como, in Verona, and across Northern Italy—always with a careful eye on color, space, and trends.

Il mercatino dei fiori | Giulia la #Fioristasocial Floral Designer | About
#FioristaSocial | I craft dream destination weddings with flowers & style.

Florist
Il mercatino dei fiori | Giulia la #Fioristasocial
About me